Create, store, and track your press materials like never before. Manage and keep all your releases and media assets in one secure platform linked to outcomes*. Monitor live engagement and coverage to prove the impact of your PR efforts with advanced media database solutions.
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PR measurement has evolved far beyond media impressions and vanity metrics. Today’s communications professionals must demonstrate how campaigns drive tangible business outcomes, from reputation lift to pipeline influence. ...
Brand reputation management refers to the ongoing effort to monitor, shape, and protect how a business is perceived across various channels. This includes what customers say, how the...
When a crisis strikes, all eyes and ears are on your company. Without a well-coordinated communication strategy, misinformation can spread, stakeholder confidence may decline, and reputational harm can...
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