A custom newsroom platform helps brands control messaging, improve media engagement, and strengthen journalist relationships—all in one central place.
Why your brand needs a newsroom now
Journalists expect quick, accurate access to your latest updates. If you’re relying on scattered emails and outdated web pages, you’re likely losing coverage—and control. A custom newsroom platform solves that by giving journalists exactly what they need, when they need it.
Five reasons to choose myNewsroom
1 – Give Journalists What They Want — Instantly
When journalists come looking for your brand’s story, can they find everything they need? Or are they stuck piecing things together from scattered press releases, slow replies, or confusing websites?
With a Newspress custom newsroom platform:
- Journalists get instant access to high‑quality press releases, images, videos, and product details.
- Everything is structured, searchable, and downloadable — saving them time and improving your chances of coverage.
- You’ll be seen as a brand that “gets it” — and earns journalists’ trust.
The result? Journalists bookmark your newsroom, come back again and again, and feature your stories more often.
Request a demo today and see how we make your newsroom irresistible to journalists.
2 – Take Full Control of Your Brand’s Narrative
In PR, timing and clarity are everything.
With a dedicated custom newsroom platform powered by Newspress:
✔ You decide when and how your stories go live.
✔ You maintain a consistent, on‑brand voice across all assets.
✔ You eliminate the risk of outdated or conflicting messages floating around online.
You can even schedule releases and embargoes with precision, ensuring your message hits at the perfect moment.
Why risk your story being misunderstood, misrepresented, or lost in the noise when you can own it — completely?
3 – Keep Embargoed Stories Safe & Secure
When you’re sharing sensitive or embargoed information with select journalists, email is risky and messy.
Newspress solves this by giving you:
- A secure, private login system for approved media only.
- The ability to upload embargoed assets and track who accessed them.
- Peace of mind that your story stays under wraps until you’re ready.
This is crucial if you’re launching a high‑profile product, making a major corporate announcement, or working with multiple stakeholders who need controlled access to information.
4 – Gain Insights That Drive Smarter Decisions
Your newsroom is more than just a content hub — it’s a data goldmine.
With Newspress analytics, you’ll know:
- Who’s engaging with your content (if logged in).
- Which assets do journalists use?
- What times and formats get the best response?
These insights help you optimise your strategy, tailor your outreach, and justify your PR investments with hard data.
Stop guessing what works — start knowing.
5 – Streamline Your Workflow & Save Time
If your team is buried in spreadsheets, scattered emails, and clunky tools, you’re wasting time and energy.
Our custom newsroom platform integrates with:
- myEvents — manage journalist invitations & RSVPs.
- myLoans — track product loans & returns.
- myMedia — see which journalists are engaged and how.
With everything in one place, you’ll save hours every week — and free up your team to focus on strategy, not admin.
Why choose us over other solutions?
You have options when it comes to building a newsroom, but none match Newspress for:
- Ease of use (both for your team and journalists)
- Industry‑leading security & reliability
- Decades of experience designing media platforms for global brands
- Flexible, customizable solutions to fit your needs and budget
And because Newspress is purpose‑built for PR, you won’t have to adapt a generic CMS or hire developers to maintain it.
We’ve already solved the hard parts, so you don’t have to.
Make the Smart Move — Today
Investing in a custom newsroom platform now means:
- Build stronger journalist relationships
- Control your brand’s story
- Earn more, better media coverage
- Free up your PR team’s time
- Prove your PR ROI
custom newsroom platform
Common Questions from Buyers Like You
Q1: How long does it take to set up a Newspress newsroom?
Typically just a few weeks from brief to launch. Our team handles setup, design, and training — you’ll be up and running fast.
Q2: Can I customise the design to match our brand?
Absolutely. Every newsroom we build is bespoke, ensuring it fits seamlessly with your brand identity and guidelines.
Q3: Do I need technical expertise to use it?
No. Our back‑end is designed for PR professionals, not developers. If you can use email, you can use Newspress.
Q4: What does it cost?
Pricing depends on your requirements, but we offer scalable solutions for teams of all sizes.
Additional Resources
If you’d like to learn more about newsrooms and why they’re essential:
Your newsroom is your media gateway
Get in front of the right journalists, at the right time, with the right message.
Don’t let competitors own the conversation.
